1) 3 Reasons Why
Hook |
|
Reason 1 |
|
Reason 2 |
|
Reason 3 |
|
Old way v New way |
|
Social Proof |
|
Call To Action |
|
3) Problem & Solution
Hook |
|
Problem |
|
Agitate Problem |
|
Product Intro |
|
Depositioning |
|
Benefit |
|
Social Proof |
|
Call To Action |
|
3) Mashup Pitch
Hook |
|
Product Reveal |
|
Testimonial 1: USP (Unique selling proposition) |
|
Testimonial 2: USP (Unique selling proposition) |
|
Testimonial 3: No More Old Way |
|
Testimonial 1: Benefits |
|
Testimonial 2: Results |
|
Testimonial 3: Results |
|
Guarantee |
|
Call To Action |
|
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